Happy Blog-iversary! 11 things I've learned in one year of blogging

Last week marked one whole year since I started this little blog! It's gone quite frighteningly quickly to be honest - seems only yesterday I was the fresh faced gal who'd just moved to London, excited to document all her new experiences! Fast forward 12 months and although my direction for 'PB and the Journey' has evolved, I'm still not totally sure what my 'niche' is yet. 

I've read so many 'how to become a successful blogger' articles over the past year, which tell you that in order to achieve success, you should find your 'thing' and stick to it. Unfortunately my 'thing' seems to be lots of things - fashion, life, food, drink, things to do - because all of those things sum up what I like! An expert might tell me this is too many areas to cover to ever become a successful blog, but this is what I'm passionate about and for me, what makes a blog fun to read is feeling the person's genuine excitement through their writing. If this means I'll never have a 'successful' blog, then I'm cool with that.

That said, I'm going to take this opportunity to blow my own trumpet a bit. Through my blog I have been invited to a London Fashion Week event, met Olivia Palermo, had the opportunity to try out activities I would never have done otherwise (aerial yoga, I'm looking at you!), been gifted a pair of shoes by a brand I've actually heard of before and, my biggest achievement, joined Time Out London's blog network which resulted in me (and my blog url) being featured in the printed magazine. These things may seem pretty insignificant to loads of badass bloggers (and I totally admire you if you're reading this and that's you, you go girl!), but for me these have been pretty big achievements for my first year and enough to spur me on to continue, even though I'm pretty sure it's just my mum and about five of my friends that read this ;-)

So what have I learnt over the last year? 

1. Take tips from other bloggers, but don't compare yourself to them. I'm very guilty of doing this, but recently I've realised I'm on my own little (PB and the) Journey so I can only focus on creating the best stuff I can.

2. My face looks quite weird in pictures, but I'm sort of used to it now.

3. Smiling in photos always looks better than a moody pout 90% of the time.

4. Not to be embarrassed about sharing my content. If people want to take the piss out of you, f**k them! But mostly, they are actually more supportive than I thought.

5. Blogger events can be awkward as hell, especially if you're shy like me, but have been a great way to push myself out of my comfort zone and make some new pals!

6. I can't do make up for shit.

7. Social media is important, and a pretty instagram grid takes a lot more than just good quality photos.

8. Blogging consistently is key, not just to build a following, but to keep the 'creative juices' flowing.

9. VSCO cam is bae.

10. That I absolutely wouldn't be where I am now without the support and encouragement of my friends, family and mostly my boyfriend/Instagram husband. Them blog photos don't take themselves!

11. Lastly, buying a gold number '1' balloon for yourself is embarrassing, especially when the shop assistant asks you if it's for a boy or a girl...


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